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The 3 universal truths of real estate marketing

USA Real Estate News-Inman - Mon, 2020-01-27 03:01
With nearly 20 years in the biz, I’ve seen a lot: the transition from “property phone books” that were our source of truth to IDX feeds and websites, the presence of boom and bust cycles, the rise of digital, the creation of amazing marketing technology and social platforms, and more.

3 takeaways from the latest trends in home goods and brands

USA Real Estate News-Inman - Mon, 2020-01-27 03:01
It’s been a while since luxury was synonymous with excess. Today, what matters most to high-end consumers is that their purchases have a larger positive impact on the world and provide a meaningful personal experience. Brands are looking beyond mere material opulence.

Endpoint gets feedback from the most important person: the consumer

USA Real Estate News-Inman - Mon, 2020-01-27 03:01
Allen Hsu has purchased three homes, so he knows from experience that there is a lot that goes into the closing process. Closings involve multiple decision-makers, duplicate requests for information, and processes that are often unfamiliar to consumers.
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